AvatarLabs Releases iPhone Music Racing Game RHYTHM RACER!

The  Avatarlabs App Factory (Rhinoball, Terminate Me, Cloudy Shake, Monsters Vs. Aliens and Poo Log) on January 5th unveiled RHYTHM RACER™ - a FREE racing game for the iPhone and iPod Touch that combines elements of “F-Zero” and “Guitar Hero” for the fastest full 3D racing experience on the iPhone or iPod Touch, and an amazing musical experience too!    The AvatarLabs team looks forward to rolling out new content, developing gameplay further, and building community via  mobile social network Open Feint (included with the game). Features:  *Adrenalin-fueled racing combined with killer interactive music!*    *Global Leader Board - see how you fare against everyone via Open Feint.*    *Facebook Leaderboard - see how you fare against your friends.*    *Includes one racing track with the ability to purchase more tracks using in-app payment for $0.99.* Coming Soon:  More Music.  More Levels.  More customizable Playing Experience. Over TEN THOUSAND satisfied customers have downloaded the free game in the first six days in the App Store.  Download and play the game here!  UPDATE: Over 100,000 downloads in first two weeks after launch on January 3, 2010!

Droid buzz is heating up!

Google's platform is compelling, Verizon has the reach, and Motorola may have pulled off a miracle.  Read more about Motorola's exciting new device at Tech Crunch here. AvatarLabs is poised to help those eager to ride the Droid wave into the holiday season!

Prime Time Less Prime, People Online All The Time

Slippage continues in TV land, while online continues to grow opportunities: "... unlike television consumption, which mostly happens during hours of 8 pm to 11 pm, people across all demographics are watching online videos consistently throughout the day and night, with the exception of dinnertime... this fundamental shift in consumer behavior opens up opportunities... [to] leverage online video to reach target audiences more often than just once a week." Read the full report here.

Facebook 3.0 For iPhone Best App Yet?

Everyone is talking about the strength of Facebook's new mobile offering. There's even some talk of it being a Twittter killer! We're looking forward to using it and figuring out cool ways to integrate the functionality into the right campaign. Read more at Tech Crunch here, or MediaPost here.

Online Picking Up

We aren’t partying like it’s 1999, but we are seeing a shift. From this article “Online ad pricing is turning the corner, possibly leaving the worst days behind us…”

Mobile Web Feels Like The Bad Old Days Unless Your Site Is Optimized

No mobile page?! Next.

The iPhone is raising the bar and making it much easier to access the web, but it’s still frustrating unless someone has made the effort to improve the mobile experience on the back end. Brands who embrace this will likely have an edge over competition and gain access to desirable demographics who use the mobile web even though it’s still nascent. more...

In-Game Video Advertising vs. TV, TV loses.

A TechCrunch article today discusses the results of a study that indicates in-game advertising is more effective than TV. The source of the study is a little dubious, but the trend seems legitimate. Other projectiions have spending on in-game advertising more than doubling in the next year.